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Involvment in INTA Activities

After four interesting years serving the INTA Design Committee, Dr. Hadeyer has been appointed to the Building Bridges Committee. 

The Building Bridges Committee aims to build bridges with non-IP and non-legal associations (not-for-profit associations), focusing specifically on five segments: Marketing and Advertising associations, Consumers associations, Manufacturing and Retail associations, associations that develop and promote sustainability and ethical standards, and associations that represent SME’S and entrepreneurs. The Committee will identify and review bridge-building opportunities to help the Association create sustainable and positive relationships, promote the value of trademarks and brands, and to facilitate the advancement of INTA’s Strategic Plan.